Top 5 Character Collection Games on Android in New Zealand: Q1 2025

In the first quarter of 2025, the character collection game category on Android saw varied performance across the top five apps in New Zealand. Here's a closer look at their trends in weekly downloads, revenue, and active users.

Whiteout Survival, published by Century Games PTE. LTD., experienced fluctuations in weekly revenue, peaking at approximately $32K in mid-March. Downloads showed a steady decline over the quarter, starting at 2.7K and dropping to around 1.1K. Weekly active users also decreased from 6.7K to 4.3K by the end of March.

Dark War Survival from Florere Game saw weekly revenue mostly stabilize between $7K and $9K, with a peak of $9.2K in late March. Downloads decreased significantly, starting at 2.3K and falling to 729. Active users showed a similar downward trend, ending the quarter at 1.7K.

Subway Surfers, a long-standing favorite by SYBO Games, maintained steady revenue around the $100-$200 range. Downloads were fairly consistent, with slight fluctuations, starting at 1.9K and ending at 1.2K. However, active users saw a more noticeable decline, from 25K at the start of the quarter to 14K by the end.

Toca Boca World by Toca Boca exhibited varied weekly revenue, peaking at $4.4K in January. Downloads started strong at 1.3K, briefly peaking in January before settling around 1K. Active users remained relatively stable, with a slight dip towards the end of the quarter.

Total Battle: War Strategy from Scorewarrior began the quarter with revenue at $4.3K, peaking at $7.1K in late February. Downloads and active users both showed a declining trend, with downloads dropping from 1.2K to 937 and active users decreasing from 1K to 942.

These insights are based on data from Sensor Tower, offering a glimpse into the mobile gaming landscape in New Zealand. For more detailed analytics, visit Sensor Tower's platform.